Face ID Event Access: A More Secure and Convenient Way to Enter Events

Jason Watson
5 min readJun 13, 2023

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Technology is changing rapidly and for every business, it is essential to cope with it. Just like artificial intelligence to machine learning, all are changing the whole industry process. Thus, the technology is meant to simplify the usual industry tasks and procedures. From the huge oceans of technological innovations, facial recognition is one of them. It is first introduced by the American tech brand Apple in their smartphones to unlock and for security purposes.

Furthermore, this technology has rapidly evolved and is now used in events as well, how? So, to answer this we have to go in-depth with facial recognition for event technology. The main purpose is to deploy convenience and security but also face ID event access gives the host a liberty to do a lot more.

face recognition event check in
Dreamcast Face Check-in

The Benefits of Face Recognition Event Check-In

There are arrays of benefits associated with face recognition event check-in and access management than traditional procedures. In the first instance, it benefits the environment by eliminating physical badges and paper tickets. Secondly, it is convenient and enhances the security of events with unauthorized access. These combined saves a lot of time and frustration of attendees that are associated with traditional manual event access and check-ins.

In addition, face detection for event attendees also empowers the host to track the participants in terms of the session as well as entry and exit management. As this technology works on identifying the facial features of the event it makes sure that a person with valid registrations only can enter the event. Let’s explore some other advantages that face detection for event attendees brings to the event in pointers;

Enhanced Security

Security measures can’t be jeopardized with it. As this technology is proven and ensures a high level of security with 100% accuracy reduces the overall risk of unauthorized access.

Fraud Prevention

In a big event, it is found that manual checks sometimes grant permission to unauthorized or unregistered persons. This increases the risk of thefts and potential threats of counterfeiting with management. However, bypassing the unique biometric data and the event check-in facial recognition applications and devices is quite difficult and close to impossible for commoners.

Simplified & Contactless Process

Face ID event access empowers the attendees with a contactless check-in experience. The process is simple: the participants need to go through the check-in stations, and it automatically gives access or denies. It usually takes less than 10 seconds. Overall, reduces queues and congestion at entry points. This is quite useful for those events or campuses with high-traffic situations.

Scalability

Any size of event or participants can be accommodated by the facial recognition event registration facilities. From a small gathering to 1 lakh attendee events to a corporate with a huge employee base without compromising its effectiveness.

Analytics and Insights

Face detection systems can give actionable insight into the event attendees in terms of their movement. Also, it indicates on the attendee’s bbehavioural patterns. These insights can help event organizers optimize their operations, improve crowd management, and enhance the overall event experience.

Customizable Security Settings

It allows the event organizers to simply set the security parameters and customize the settings tailored to their specific requirements. This additionally helps in deploying some additional security measures and convenience in accordance with blacklist screening or VIP access control.

Integration with Access Control Systems

The face registration for the event ticketing system can easily be integrated with existing access control systems. For example integration with turnstiles or door access points can be possible along with comprehensive security solution possibilities.

Emotional Scoring

Have you ever thought of asking for the right feedback from the audience and getting the real one? The feedback is always biased, and only few give the right and relevant one that can be useful. With the help of emotional scouring, you can identify the happy and frustrating faces of the attendees without even asking.

By deploying multiple facial recognition camera setups into the different sessions emotional scoring can be captured. For example in a laughter show emotional capturing can be done for the people laughing. Due to this, there is no need for manual feedback. However, feedback or post-event follow-up is quite essential which is why it is preferred to introduce a mobile event app.

Overall, face recognition event check-in delivers secure and convenient opportunities. In order to ensure smooth entry processes, maintain a safe environment, and enhance the overall attendee experience.

Effectiveness of the Facial Recognition for Events

By reading the benefits it is clear that using it is quite essential and can contribute significantly in ensuring customer satisfaction. However, its enhanced capability of identifying the attendees based on their unique facial features gives only authorized participants access. This significantly reduces the risk of unauthorized entry, ticket fraud, and other security breaches.

Additionally, the deployment of facial recognition systems eliminates the need for human effort. As it automates the whole check-in process this saves a lot of money in terms of less hiring of a team. Also, saves a lot of time for the team which can be devoted to other tasks.

Talking about the future of facial recognition technology is that the technology is continuously evolving. And with AI and machine learning as well as exciting developments that will revolutionize event management and enhance the attendee experience. Secondary aspects are that when the AI and facial recognition technology is combined a personalized greeting to every attendee to other things can be possible. Also, this can lead to faster check-ins, enhanced security protocols, and improved overall event operations.

Summing up

Undoubtedly, continuous innovations and facial recognition technology have made events secure and convenient for all. Deploying such technology and finding the right solution partner are other important aspects you should need to consider. Although, it is good but still eliminating any scope of improvement or optimizing it as per the event objective can be effective to incorporate. Hope you enjoy reading this blog. Thank you!

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Jason Watson

Jason Watson is an avid writer with a passion for exploring the world and staying up-to-date with the latest event technological advancements.